David Dworin is Chief Product Officer of FreeWheel, a global technology platform for the TV
advertising industry. In this position, David oversees and defines FreeWheel’s product vision,
strategy, design, and development worldwide. He leads FreeWheel’s global product team,
including product management, product marketing, data science, and design, ensuring that the
company continues to pioneer and innovate new solutions and offerings that meet the needs of
clients and propel the TV ad marketplace forward.
Before being promoted to this role in January 2023, David was Vice President of Product
Management leading FreeWheel’s programmatic premium video marketplace, a solution that
connects buyers and sellers of premium video to execute trusted, efficient, and effective ad
transactions across multiple screens. He also formerly headed up FreeWheel’s global advisory
services practice, the company’s consulting arm, and trust and standards team, which works to
improve industry trust through ongoing accreditation, compliance, and marketplace quality
initiatives.

David brings a background in entrepreneurship, strategy, and consulting. Before FreeWheel, he
ran a consulting practice that helped companies across a variety of sectors grow and scale their
businesses by developing new strategies, refining their operations, and improving the way they
manage talent. Prior to his consulting practice, David led marketing, strategic business
development, and organizational change for StrategyOne, a division of Edelman, and managed
a global transformation for Gallup Consulting that integrated the firm’s legacy as a premier
research firm with cutting-edge intellectual property around change management, contributing to record revenue growth and profitability.
Media outlets spanning Ad Age, Ad Exchanger, Adweek, Beet.TV, eMarketer, and more have
interviewed David for his thought leadership and industry expertise. David has also spoken at
many major industry conferences, including Advertising Week New York, Cannes Lions
International Festival of Creativity, The Consumer Electronics Show (CES), and Interactive
Advertising Bureau (IAB) events.
 

David earned a Master of Science in information from the University of Michigan, with a
specialization in information economics, as well as a bachelor's degree in political science and
international studies from Michigan State University, where his college sports loyalties lie. A
native of the Detroit suburbs, David spent decades saying he would never live in New Jersey before finally moving there with his wife and three children. He now says he will never live in
Tahiti.